Entrance exam procedure

Mass Media and Communication Science (bachelor's programme)

How does communication work in our interconnected world? In the bachelor's programme in Mass Media and Communication Science, you will learn to understand, critically question and actively shape public communication. You will acquire key qualifications for exciting careers in the media and communications industry while laying the foundation for further study. This programme will prepare you for the world of communication with a solid theoretical foundation and practical experience! 

  • The degree programme in a nutshell

    Overview
    Programme Code

    033 641

    Duration

    6 semesters

    Extent

    180 ECTS (60 of which can be freely chosen as extension curricula)

    Language

    German (admission requirement)

    Before admission

    Entrance exam procedure

    Additional exam

    None

    Degree

    Bachelor of Arts (BA)

    Contents

    Curriculum for the bachelor's programme in Mass Media and Communication Science

    Cost

    Tuition fee/Student's Union fee (per Semester)

    An entrance exam procedure is conducted in the bachelor's programme in Mass Media and Communication Science. You'll find a brief overview in the right info box → 

  • The entrance exam procedure

    Overview
    Application period

    2 March to 4 May 2026

    Written test

    16 or 17 July 2026 on site in Vienna (exact date will be announced after the end of the application period)

    Test details

    With the free test literature and sample exercises you'll be well prepared for the test!

    Online-Self-Assessment (OSA)

    To the Online-Self-Assessment

    Administration fee

    € 50 administration fee

    Available places

    970

    Test language

    German (English for certain test parts)

    Test duration

    2 hours

    To the admission info

    Please note: the entrance exam procedure takes place only once per academic year! Only those who successfully participate in it and meet all admission requirements can start their studies. 

What is it about?

How does communication work in our society – and how is it changing right now? You will analyse public communication in all its facets: from traditional media to social media to the latest digital platforms. In the bachelor's programme in Mass Media and Communication Science, you will acquire the tools you need for exciting professional fields and the scientific basis for your career. You will understand how public communication works – in theory and in practice.

The best part? You can tailor your studies to your interests! Learn the basics and then dive into elective modules that really inspire you. Communication is constantly changing – be part of it and help shape the future!

Insight into the course content

How is my degree programme structured? You can see a list of the course contents here:

Info about the application and admission

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Figures about this degree programme

  • 2,362 students

    In total

    There were 431 graduates in the past academic year.

    Data updated December 2024
    Info about the calculation

  • 7.1 semesters

    Average study duration

    Data updated December 2024
    Info about the calculation

  • good (2.2)

    Grade that graduates give this programme

    You can find out what graduates think about the programme in the graduate survey (PDF)

  • € 2,712

    Average gross monthly income three years after graduation

    Information about career entry and paths is available in the graduate tracking (PDF)

What can you expect after your studies?

Continue studying or start your career straight away? After completing your bachelor's programme, all paths are open to you. Whether you decide to pursue a master's degree or take the plunge into the world of work, the possibilities are endless. The following overview shows you what options you have and where you can find the right support:

Ian Ehm

Your perspectives

  • Master programmes

    After completing your bachelor's programme, you can begin a relevant master's programme at the University of Vienna. Take a look at the Master Access Guide to find a fitting option.

    Did you know? In certain cases completing extension curricula (EC) during your bachelor's programme can open up access to master's programmes in a different subject field.

  • Your entry into working life

    When starting your career, many questions arise. Uniport – the career service of the University of Vienna – supports you with individual advice, webinars and workshops. Gain insights into different career profiles at career events and connect with potential employers.

Career profiles

  • Which careers are possible after this degree?

    This degree programme prepares you for a career in the diverse communications and media industry. Possible careers include:

    • Public relations and PR
    • Marketing and corporate communications
    • Digital media and content creation
    • Journalism (press, radio, television, online)
    • Media and communications research
    Ian Ehm

You have further questions?

Admission Office

Any questions about the admission procedure? Message us via the contact form. You can reach us by telephone on Mondays and Thursdays from 12:30 to 13:30.


+43-1-4277-444
To the contact form

SSC/SSS

Do you have questions about registering for courses and examinations? Or about grades and the recognition of exams? The StudiesServiceCenters (SSC) and StudiesServiceUnits (SSS) are the right place to go.


To the SSCs

Center for Teaching and Learning (CTL)

Would you like to know more about support services such as STEOP mentoring or writing workshops? The team at the CTL looks forward to answering your questions.


E-Mail
To the CTL website

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What else should you know?